Duo awarded Global Telecoms Business (GTB) Innovation Award for 2015 in the Business Service Innovation category.

CloudSense, the global leader in industry platforms for Quote-to-Cash and O2, a leading UK digital communications company today announced that they have won the prestigious Global Telecoms Business (GTB) Innovation Award for 2015 in the Business Service Innovation category.

The award recognized the innovative way O2 made digital app sales to businesses easy across every channel using the CloudSense platform. The O2 offering, launched in October 2014, is built to take the hassle out of buying digital. People are able to pick and mix apps, devices and connectivity across every channel using the CloudSense Platform for multichannel sales.

Richard Britton, Chief Executive Officer, CloudSense, says: “Winning this award is a testament to the innovation O2 has brought to the communications market in terms of the services they provide and how they sell those services across their sales channels using CloudSense software. O2 has been able to simplify their customer journeys, quickly and efficiently providing flexible product bundles tailored to customer needs. This award bears witness to the achievement of both companies in delivering innovation that drives genuine company success.”

Brendan O’Rourke, Chief Information Officer, O2 comments: “We are increasing our digital sales and changing market perceptions so that the O2 brand is seen as representing digital just as much as mobile. Businesses have already seen that we are taking the hassle out of the technology, so they can work smarter and faster in an ever increasingly digital world. The CloudSense platform has given O2 a Quote-to-Cash platform that joins together the different products and sales channels throughout the sales journey meaning our customers end up with one order and one bill.

The Global Telecoms Business Innovation awards are recognized widely across the telecoms sector and celebrate the work of both vendors and operators in delivering the industry’s most innovative projects.

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